Should A Wannabe Influencer Friend Cease Exploiting People for Material?

The Prosecution: Beth

At times I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a sudden shock.

My best friend of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a bit, but it weighs on our relationship.

Being highly outgoing, there's a constant urge the need to record everything constantly. During meals out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which makes me cringe. I don’t like it when other people see her performing for the camera – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but she is aspiring to become one. She makes vlogs about city life, a day in her life, and her work as a stylist. Her content is good, credit where it's due, but I don’t want to be dragged into it. On occasion I'm captured while dining, or simply tagging along. I’ll see myself on her Instagram afterwards, and it pops up like a jumpscare: I’ll have no makeup on, making a strange expression or be captured mid-bite. It’s uncomfortable.

She also anticipates that I will to film her at inconvenient times. Sometimes I’ll be talking to someone else, or we’ll just be spending time in the street. The dynamic feels like our bond has transformed into me serving as her unpaid videographer. She could easily hire someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she brushed it off. She’s taken me to a couple of brand events, which was nice, but that doesn’t make up for all the time and effort I spend helping her create material.

I appreciate that Marielle has helped me with my design career, but I resist our connection to become just a ledger of favours. I don’t feel she's insincere or inauthentic, but sometimes it seems that if recording starts, we will begin acting in a way that makes us look good for her channel.

She will say, “OK, look happy!” and film me smiling with another. It’s so silly. It's crucial her to understand that our decade-long friendship still has boundaries. I love spending time with her, but I also want to experience it without being recorded, edited, or posted for an viewers. I’m not a prop for her Instagram.

The Other Side: The Content Creator's View

I hope my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It’s not just a pastime; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and connect with people in new ways.

I wouldn't label myself as a full influencer yet, but it’s smart to make money from your passions. I admire people on social platforms who execute that style of casual, DIY content creation.

Content creation is my interpretation of living actively: observing the nuances, posting them with an audience that values the art behind it. It's never my aim to make my friend uneasy. Taking her to professional gatherings was my way of sharing opportunities, providing her a chance to experience behind-the-scenes moments that could benefit her professional path too. That’s not blackmail, it's simply being pragmatic.

I would take her to such functions even if she didn’t help me, but I desire her to see what the content we create together can achieve: a foot in the door. I know not everyone likes being filmed, but sometimes spontaneity is what makes material authentic. Appearing on video from time to time is an inherent aspect of being my friend. I'd remove anything she requested, but she hasn't made such a request yet.

I don't demand anyone to be my private videographer, but companions help each other in small ways. I thought recording a clip now and then would be fun for Beth. Innovation thrives in collaboration, and having my friend around makes endeavors lively and pleasurable. I never force her to take part in anything, and I would never intentionally embarrass her. But creating content jointly occasionally is part of how I record our time together.

I value our friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and avoiding angles that might make her uncomfortable.

This is not about power, it’s about sharing my world while still considering hers. Obviously content creation is not a replacement for real connection: it's merely part of how I experience life and I desire her to be included in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and Beth when they are out together?

There’s nothing more uncomfortable than having a friend film you. I understand that it's her passion, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to create content with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

If you’re doing something as a career, you can’t ask your friends for help every time, even if they have helped previously. While she enjoys shooting, that doesn’t mean all those around her is content. She must to respect Beth’s personal space.
Ankit, 26

Marielle might love making content and showing off her life publicly, but it isn't for everybody. It was kind she has helped her friend professionally, but she must to hear what her friend desires.
Emma, 27

It seems like you care about each other, so cling to that and ensure it’s the focus in your relationship. Foster some authentic memories, where true emotions are preserved, not online archives. Even celebrities who seem to share their worlds actually have more secrecy than it appears.
One opinion, 53

She seems to be not fully engaged nor genuine when they're together – she's on the job. Both seem confused as to what’s reasonable. The solution is not found in trying to alter one another, but in each establishing defined limits around what feels acceptable to them and seeing if there is an acceptable middle ground.
A final view, 71

Now You Be the Judge

Consider this question: has she been over-exposing their friendship?

Scott Romero
Scott Romero

A tech enthusiast and web hosting expert with over a decade of experience helping businesses optimize their online presence in Canada.